I resisted the urge to write this in third person
Hey, I’m Kristiana 👋🏽
I’m the one bootstrapped founders call when they need someone to own content from strategy to production. Not just to write things (although I’m pretty good at that, too), but to figure out what to create, why, and in what order — and then actually make it happen.
Over the past 10+ years, I’ve built content programs from scratch, led teams across multiple brands, ghostwritten for founders, produced for agencies, and written for 8-figure brands and homegrown creatives alike.
I know, it’s a lot.
These days, I run this boutique content marketing studio, helping lean teams punch above their weight with purposeful, intentional content.
A quick look at my process
My tried-and-tested process ensures that we create content that delights your audience and drives real results.
✦ Discovery Call
✦ Onboarding
✦ Content Audit
✦ Content Strategy Creation & Implementation
✦ Evaluation, Feedback, & Offboarding
Content is a real growth lever,
not just a nice-to-have
It can help you cut back on paid advertising, grow your reach beyond your current buyers, build trust, answer questions, discover new audiences, and bust objections before the sale is even made.
But content becomes a cost center when it's not done with intention.
You waste money on production when your content isn’t aligned with your goals, your audience, and what makes you different.
That’s where I come in. I create content gameplans and help your team execute them so you’re running on purpose — not guesswork. Content that actually matters to your audience, not just flashy formats or post schedules or surface-level tactics.
Content is serious business to me. It’s an investment — let’s make sure you get your money’s worth by making it smart, intentional, and aligned from the get-go.